Behind the Brand

SJLA Jewelry is a handmade artwear brand designed in Los Angeles, California by Serena Saltzman. SJLA is inspired by LA sunshine, culture, and fashion.

One customer called her SJLA order:

A BIT OF SUMMER IN THE COLD WINTER

The project was created out of love for making and sharing art, and also as a reaction to the fast fashion problem we face today. SJLA practices slow fashion where pieces are made to last through seasons and trends, and designed to empower the consumer through expression and thoughtful consumption.

DREAMY & ROMANTIC. FRESH & FEMININE. ELEGANT & PLAYFUL.